Throughout the essay we can see that the diction the author uses is one that can be understood. For example the words he uses aren't complex which makes it easy for most people to read. His use of syntax also helps him create his main argument. The type of syntax he uses here is seen when he ends with a simple sentence or when he writes short sentences making what he is trying to argue very precise. For example towards the end of the essay he goes on to argue that we no longer have to tell the stories of the pictures we take because the pictures are already telling the story for us. This is a short sentence that gets the the point right away without making the author read a whole paragraph to find what he is trying to argue.
The author also uses different tones to create his main argument. In this essay we can see that the tone the author uses helps the reader understand his argument because the tone connects him with the reader. He creates a tone of happiness and he makes jokes to add some humor so that the reader stays attached to what he or she is reading. He also creates a melancholic tone when he remembers back on the past and the way photos were taken before or when he explains that he wanted to eat a meal with someone who he no longer shares it with. This type of tone brings memories to the reader which can then help them connect to the author.
In continuation the author mainly uses rhetorical strategies to develop and help build towards his argument. We can see this when he uses tools that we use today such as including links in his essay and even including pictures. This helps with his main argument because he proves with this that pictures are tools that create a story. He also uses rhetorical strategies such as asking rhetorical questions and using ethos by having empathy and this helps connect the reader even more with the author because the reader can feel that empathy that the author is having toward him or her.
As we can clearly see the author uses diction, syntax, tone, & rhetorical strategies to develop his main argument that pictures today are new tools that help create a story and someone's identity.
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